History is shaped by powerful people – including some of the strongest women who have taken their passions and turned them into mega-corporations, political tidal waves, and influential charitable organizations. Women who own their passions find success in many ways – from the sold-out tours of Taylor Swift and Ariana Grande to the flourishing businesses started by women like Sophie Amoruso, founder of Nasty Gal.
The first step towards a successful business or accomplishing a goal is to know what you want and own it. This sounds easier than it is – so we put together some tips for owning your passions and becoming your own boss.
Do What You Love
Yes, the first tip is pretty straightforward. Finding something you are passionate about and like doing is so important in finding happiness in life. This is followed up by planning and initiative – after all, starting something new is never a walk in the park. Whether you are launching a blog or starting a hair salon, tailor it to what you love and put your all into it.
Ask for Help
When you are close to something, your judgment can be clouded by stress and other factors. Asking for creative input from friends is a way to gain more help on the many decisions you can find yourself making.
Plus, positive friends are necessary when you need a time-out to reset and renew your energy. Ask for help to make sure you are being accountable for your self-care. When you hit a roadblock, a solid group of friends can help you through it.
Overcome the Challenges
Speaking of roadblocks, just know that starting a business or tackling a new venture will involve challenges. These might be in the form of other people’s opinions, balancing new responsibilities, or learning new skills to succeed. No matter what your roadblocks are, don’t let them stop you. Take the failures and losses as lessons on how to improve next time and keep moving towards your end goal. Not everything will be smooth, but it will be worth it.
Set Goals and Follow Them
If you are entering a new field or starting a business, chances are you have a large end-goal in mind. That’s great! However, one large goal can be overwhelming. Set smaller goals to help direct decision making and keep focused.
Short-term goals are also essential for measuring progress. Examples of short-term goals can be a deadline to launch a website, a time frame for designing and offering new inventory, or a net profit you want to make at the end of the quarter or year.
Utilize Your Resources
The resources on the Internet are vast – so use them. Do your research to know what business opportunities exist to help you flourish. This can make managing a business, blog, or other venture so much easier.
Think about where you might struggle and find a way to streamline that process.
Is one social media platform performing poorly because you don’t post on it as much? Use a social media management platform to post to all platforms from one site.
Is scheduling a hassle for your customers? Make the process smoother with a website from GlossGenius, specifically tailored to the fashion and beauty industry.
Need to cross-promote on other websites but lack writing skills? Use professional copywriting services who know how to market your brand through Search Engine Optimization.
Know Your Customer
Thanks to the Internet, knowing your customer is easier and also more essential than ever. These days, many people find new interests through social media, word of mouth, and reviews left by other customers. This is why having a satisfied customer can make or break a business.
Knowing your customer will allow you to answer questions like, “would my customer want this?” and “how can I reach my target market?” Those two questions will be essential in ensuring customers are finding products they will want. When coupled with a great customer service experience, it will keep them coming back.
Feeling better? These tips scratch the surface, but enter your new venture with confidence, goals, and a supportive network of resources and people and you’ll be on your way to becoming your own boss!