Ale by Alessandra – first clothing line by Alessandra Ambrosio

Alessandra Ambrosio is a Brazilian model. Ambrosio is best known for her work with Victoria’s Secret.

Brazilian bombshell has made her fortune modelling other people’s creations but now she is launching her own fashion and lifestyle brand, Ale by Alessandra. And who better to be the face of the 32-year-old’s new clothing label Ale by Alessandra than the Brazilian model herself.

The entire collection includes short and long dresses, ruffled skirts, peasant blouses and uniquely designed knits, all of which reflects Alessandra’s owl style. Fabrics include hand-dyed tie-dye, embroidery, laser cut and pure silks, as well as prints such as paisley, floral and feathers.

The campaign was photographed under the lens of James Macari.

The collection is available exclusively at Planet Blue. Ling-Su Chinn, Planet Blue’s Founder and Creative Director, said: We are excited to be the exclusive launch partner of the Ale by Alessandra line. Alessandra’s personal style has always embodied our Cali-boho aesthetic, and she brought an amazing amount of vision, insight and inspiration to the design process. The collection is a true reflection of Alessandra.

Look at the pictures below and enjoy. Stay up for more next time!